8 Cameras Live in 3 Days: How Ananta Retail Secured Its Stores Without Capex

Snapshot: Retail · 3 stores, Delhi NCR · 8 cameras · Live in 3 days · ₹0 upfront

The problem

Ananta Retail's operations team needed store surveillance after a stockroom shrinkage incident at its flagship outlet. The traditional route — buying cameras, a DVR, cabling, and hiring an installer — meant a ₹1.4 lakh capital quote, weeks of coordination, and owning every future breakdown.

Why rental over buying

"We had 8 cameras live in 3 days — zero upfront cost. Lend'L solved our store security faster than I thought possible," says Rohan Mehta, Operations Manager at Ananta Retail.

The decision came down to three things: no capex approval cycle, installation handled entirely by Lend'L's engineers, and a single monthly fee that covered maintenance — no AMC to negotiate, no surprise repair bills.

The deployment

Lend'L surveyed the site on day one, and installed 8 cameras covering the billing counters, stockroom, entrances, and shop floor — live on the cloud dashboard within 3 days. The team ran the install after trading hours so the stores never had to close.

The results

• Full coverage from day 3, with footage accessible from the operations team's phones
• Within the first month, a repeat stockroom discrepancy was traced to a delivery mismatch rather than theft — settled in minutes from the footage instead of days of finger-pointing
• At roughly ₹5,200 a month all-in, the rental sidestepped the ₹1.4 lakh capex quote entirely — and folded maintenance into the same bill

"If you're weighing cameras for a store, rent first — you get eyes on the floor this week, not next quarter, and none of the hardware is your problem."

Considering the same for your stores? See CCTV for retail or get an instant quote.