Partner Program
Turn every install into recurring revenue.
For CCTV & access-control system integrators worldwide. Deploy enterprise surveillance on Lend'L's cloud rental platform — zero capex for your clients, predictable margin for you, fully managed by us.
Win more deals. Keep the revenue running.
The capex barrier kills surveillance deals. Our rental model removes it — so you close faster and earn on every month the cameras stay live.
Remove the capex barrier
Zero upfront cost removes the ₹2-lakh objection that stalls surveillance projects. Lead with a low monthly figure and shorten every sales cycle.
10% secured revenue
Earn 10% of the total rental plus installation on every project — secured for the full lock-in term, not a one-time hardware markup.
Recurring, not one-off
You earn on every month the cameras stay live, turning each install into an annuity instead of a single hardware sale.
Fully managed backend
Our backend team handles commissioning, provisioning and cloud uptime. You own installation and on-site maintenance — the field work you already do best.
Deal protection
Register a project and your 10% is locked for the full lock-in term. No channel conflict and no revenue erosion on your accounts.
Partner enablement
Co-branded proposal templates, ROI calculators, spec sheets and partner tools to help you pitch and win faster.
Built for serious integrators
We partner with established players across security and IT who install and support on the ground.
How partnership works
From proposal to payout
Apply
Submit your application with your markets and capabilities.
Review
We assess fit and respond within 48 hours.
Onboard
Sign the partner agreement and get platform access plus training.
Deploy
Register deals, quote rental, and we install and provision.
Earn
Collect recurring margin for the full lock-in term.
Revenue & scope
A clear split. A secured share.
Your scope
What the partner owns
- Sales & the client relationship
- Site survey & deployment design
- Professional on-site installation
- Ongoing maintenance & servicing
Lend'L scope
What Lend'L owns
- Hardware supply & replacement
- Backend commissioning & provisioning
- Cloud platform & uptime
- Billing, GST invoicing & collections
Partner tiers
Grow your status, grow your margin
Tier is set by trailing-12-month deployed cameras. Move up, unlock better economics and dedicated support.
Silver
Entry tier · all approved partners
10% secured revenue
- 10% secured revenue on every project
- Portal & quoting access
- Co-branded proposal kit
- Deal registration & protection
- Standard partner support
Gold
Growing volume · trailing 12 months
10% secured revenue
- Everything in Silver
- Priority backend commissioning
- Dedicated partner manager
- MDF for co-marketing
- Faster payout cycle
- Quarterly business review
Platinum
Top tier · highest volume
10% secured revenue
- Everything in Gold
- Multi-country deal desk
- Early access to new hardware
- Joint enterprise pursuits
- Executive sponsorship
Installation and on-site maintenance remain within partner scope across all tiers. Commissioning is handled by the Lend'L backend team.
Submit your application
Apply to become a partner
Tell us about your business and the markets you serve. We respond within 48 hours.